| | Cover Letters: The Secret Weapon of Your Job Search | p. 11 |
| | Cover letters are the secret weapon that adds a personal dimension to your job search and multiplies your impact. The five components that make a cover letter work. | |
| | Six High-Mileage Cover Letters | p. 17 |
| | The six types of high-mileage cover letters: specific jobs, nonspecific jobs, headhunters, the executive briefing, broadcast, and networking. | |
| | Know the Job, Know Your Customer | p. 33 |
| | To promote your candidacy effectively, you need to know the job inside out-and know it from the point of view of the employer's priorities. | |
| | How to Identify and Build a Desirable Professional Brand | p. 37 |
| | Competition is always fierce in a job search. Learning how to differentiate yourself from the competition can play a big part in your success. | |
| | Elements of a Great Cover Letter | p. 55 |
| | All the components you'll need to make your letters productive. | |
| | How to Build a Killer Cover Letter | p. 69 |
| | A cover letter needs to say a lot in a few words and say it professionally. Here's the smart and easy way to do it. | |
| | How to Polish and Edit Your Letters for Maximum Impact | p. 77 |
| | Successful cover letters are defined by their brevity and punch. Here's how to make sure your letters cut to the chase. | |
| | Use Cover Letters to Get Four Times the Interviews | p. 91 |
| | Making the direct approach: how to find the names, titles, and contact information for the people most likely to be able to make you a job offer. | |
| | Sending Out Cover Letters | p. 105 |
| | How to organize yourself for success. | |
| | Sample Letters | p. 109 |
| | Career Consultants and Resume Writing Services | p. 301 |
| | Internet Resources | p. 305 |
| | Index | p. 315 |