| You CAN Get Rich-But Yes, There Is A Catch | ||
| Ten Giant Keep Out Signs on the Road to Your Online Business Success-The False Barriers | ||
| "I'm too old/I'm too young" | ||
| "I don't have enough money" | ||
| "I don't have enough time" | ||
| "It's a bad economy" | ||
| "All the really good ideas are taken" | ||
| "I'm too small to compete against the big guys" | ||
| "I'm no good with computers" | ||
| "There's too much competition" | ||
| "I'm not educated enough" | ||
| "Someone will steal my idea" | ||
| Now For The Six Disabling and Very Real Dangers to Your Online Business Success | ||
| Real Danger Number One: You are easily influenced by people less successful than you want to be | ||
| Real Danger Number Two: You think you can sit on the couch and money will spew out of the TV | ||
| Related Real Danger Number Three: You think that the only good money is hard-earned money | ||
| Real Danger Number Four: You insist upon staying in your comfort zone at all times | ||
| Real Danger Number Five: You think "My situation is different" | ||
| You're more of an idea pack rat than a beaver | ||
| How To Build A Quick and Profitable Product 20 | ||
| The Typical Dream is Useless | ||
| "I must have a fortress to protect my idea from knock-off artists" | ||
| "I must reach millions of people" | ||
| "I want to be famous" | ||
| "I want to be as rich as King Midas from the first invention of mine" | ||
| "I need to invent something revolutionary" | ||
| "Inventions are things that are manufactured in factories" | ||
| Your First Product Should Be One Of These | ||
| What problem have you solved? | ||
| What can you demonstrate? | ||
| What have you researched on the web and discovered? | ||
| What are the best resources you've found? | ||
| How do things fit together? | ||
| Explore Other Variations On A Proven Theme | ||
| What Have You Tested? | ||
| Appeal to Rabid Hobbyists | ||
| Is This Great, or What? | ||
| Another School of Thought | ||
| Avoid This Pitfall | ||
| Get My Chart | ||
| How To Create Content Cheaply And Easily | ||
| Capture the Raw Content | ||
| Edit the Content | ||
| Deliver the Content | ||
| Special Report | ||
| Getting-Started Kit | ||
| Home-Study Course | ||
| Sample Newsletter | ||
| Book | ||
| Interview Series Transcript | ||
| Fast-Start Guide | ||
| Pocket Guide | ||
| Checklist | ||
| T-shirt | ||
| Poster and Laminated Poster | ||
| Calendar | ||
| Game | ||
| Mug | ||
| Information Wheel | ||
| CD | ||
| DVD | ||
| Interview Series on MP3 | ||
| Free Video | ||
| Live Event Videos | ||
| Toll-Free 24/7 Recorded Line | ||
| Consulting Hotline | ||
| Teleseminar/Webinar | ||
| Trial Software | ||
| iPhone Application | ||
| Software | ||
| Online Calculator | ||
| Interview Series PDFs | ||
| Free PDF | ||
| Free Audio | ||
| Consultation | ||
| Lunch or Dinner Seminar | ||
| One-Day Seminar | ||
| Consultation | ||
| Bootcamp | ||
| Live Tour | ||
| Cruise | ||
| The Excellent Concept of Continuity | ||
| Newsletter | ||
| Membership Site | ||
| Weekly faxes | ||
| Coaching | ||
| The Opportunity Engineer | ||
| Getting Open For Business | ||
| The Seven Basic Building Blocks To A Good Website | ||
| You need to own a good domain name | ||
| You need to arrange for website hosting | ||
| Get a website design | ||
| Get an HTML editor | ||
| Get an FTP tool | ||
| Learn How to Accept Money On The Web | ||
| PayPal | ||
| Checks and Money Orders | ||
| Taking Credit Cards And Debit Cards Directly | ||
| What You Need To Know About Email Systems | ||
| Handling Email On Your Website | ||
| Getting Work Done For You | ||
| How To Get People To Raise Their Hands | ||
| "It's all about traffic" | ||
| "It's all about targeted traffic" | ||
| "I'm waiting for the game changer" | ||
| "It's all about cost per lead" | ||
| The Moving Parts of A Lead-Generation Effort | ||
| Great Sources for Leads | ||
| Pay-Per-Click Advertising | ||
| Google AdSense | ||
| Organic Search.& | ||
| Getting Found Locally In Google | ||
| Article Marketing | ||
| Social Media | ||
| Blogs | ||
| YouTube | ||
| Press Releases | ||
| eBay | ||
| Inexpensive and Great Offline Strategies For Getting Found | ||
| Local Newspapers | ||
| Free-Standing Inserts | ||
| Commuter Newspapers | ||
| Local Clubs and Events | ||
| Direct Mail | ||
| How To Turn Prospects Into Buyers | ||
| Ineffective marketers confuse attention with shouting | ||
| Ineffective marketers boost their claims out of all proportion | ||
| With ineffective marketers, it's all about them and not about the customer | ||
| Ineffective marketers ask you to buy too soon | ||
| Ineffective marketers do not include a call to action and a deadline | ||
| Ineffective marketers further erode trust by creating fake deadlines | ||
| Ineffective marketers speak to audiences, not to individuals | ||
| The Seven Money Questions: Answer These And Your Product Will Sell | ||
| "Why should I stop and listen to you?" | ||
| "Why should I read the whole thing?" | ||
| "What else do you have and how will it help me?" | ||
| "Why is your solution better than any other?" | ||
| "Why should I believe your claims?" | ||
| "What's it going to cost me?" | ||
| "What's my risk?" | ||
| "What happens after you have my money?" | ||
| Relationships Equal Revenues | ||
| Auto responders versus Broadcast Emails | ||
| Four Tips For Building Profitable Relationships Through Email | ||
| Segment for Success | ||
| Encourage consumption | ||
| Become a welcome guest in their inbox | ||
| Make it two-way communication | ||
| Other Ways To Stay Close To Your Customers | ||
| The Secrets To An Upward Profit Spiral | ||
| Install Measuring Devices | ||
| Determine Why Non-Buyers Don't Buy, And Adjust Your Site Accordingly | ||
| Test Everything | ||
| The "I" Factor |