Title Profile & Character Information

The Power of Habit

Annotation
Cue, routine, reward: that's how habits are formed. Duhigg, a George Polk Award-winning business reporter for the New York Times, relies on scientific research, classroom experiences, and business case studies to explain how habits are acquired, how they can be changed, and how changing just one can radically remake your life. Lots of media interest from places like the Today show, plus rights to 15 countries; it may sound like just another self-help title, but this one is looking big.

GenreNonFiction
Health, Mind and Body
Psychological
TopicsHuman behavior
Personal growth
Self-improvement
Transformations
Psychology
Organizational behavior
Psychological research
Scientific research